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La creación en publicidad
Material type:  Text; Literary form:
Not fiction
Language: Español
Publication details: Barcelona : LEDA, 1978
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659. 1.
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Introducción a la publicidad by
Edition: 2a ed
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Buenos Aires : El Ateneo, 1997
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.1.
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Publicidad by
Edition: 2a ed
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Bilbao : Deusto, 1974
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.1.
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Ogilvy andvertising by
Material type: Text; Literary form:
Not fiction
Language: Ingles
Publication details: Nueva Jersy : Random House, 1983
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.1.
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La publicidad estratégica by
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Buenos Aires : Paidós, 2005
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.
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Confesiones de un publicitario by
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Buenos Aires : Hispamérica, 1984
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.1.
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Lenguaje publicitario by
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Madrid : Síntesis, 1997
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.1.
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La publicidad puesta al día by
Edition: 2a ed
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Buenos Aires : La Crujía, 2006
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (2)Call number: 659, ...
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La publicidad audiovisual: del blanco y negro a la web by
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Buenos Aires : La Crujía, 2008
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (3)Call number: 659, ...
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Etnografía para marcas y nuevos negocios by
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Buenos Aires : La Crujía, 2011
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.
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Eficacia publicitaria: teoría y práctica by
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Madrid : McGraw-Hill, 1999
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.1.
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La empresa publicitaria: su organización y administración by
Edition: 3a ed
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Buenos Aires : Ediciones Macchi, 2005
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (2)Call number: 659, ...
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Semiótica de la publicidad: narración y discursos by
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Madrid : Sintesis, 1997
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.1.
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La publicidad by
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: Barcelona : Oikos-Tau, 1972
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (2)Call number: 659.1, ...
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Creatividad en América Latina y Caribe by
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: San Pablo : Empresa da Artes, 1991
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.1.
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Kleppner's : advertising procedure by
Edition: 13a ed
Material type: Text; Literary form:
Not fiction
Language: Inglés
Publication details: New Yersey : Prentice-Hall, 1995
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.1.
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Otto Kleppner: publicidad by
Edition: 12a ed
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: México : Prentice-Hall Hispanoamericana, 1994
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (3)Call number: 659.1, ...
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Técnicas de publicidad by
Material type: Text Language: Español
Publication details: Madrid : Deusto, [19--?]
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.1.
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Publicidad en medios impresos by
Material type: Text; Literary form:
Not fiction
Language: Español
Publication details: México : Trillas, 1989
Availability: Items available for loan: Biblioteca “Dr. Miguel Martín Merino” de la Universidad Autónoma de Asunción (UAA) (1)Call number: 659.132.
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