00777nam a2200193Ia 4500001000700000003000400007008004500011010001100056020001800067041001300085100001500098245007900113260003200192300001100224505028600235650002300521650003100544082000800575010103LIB220712b2003        py ||||| |||| 00| 0 spa d  a010103  a0-691-11412-9  aInglés  aBok, Derek  aUniversities in the marketplace: the commercialization of higher education  bPrinceton University,c2003  a233 p.0 aThe roots of commercialization. Avoiding bias. Athletics. Scientific research. Education. The benefits and costs of commercialization. Reforming athletics. Protecting the integrity of research. Preserving educational values. Living up to the rules. Seizing the moment. Notes. Index  aEDUCACION SUPERIOR  aADMINISTRACION EDUCACIONAL  a378