Stanton, William J <br/><br/>
Fundamentos de marketing 

 - 10a ed :  McGraw-Hill 
 - 885 p. 
<br/><br/><label>ISBN: </label>970-10-0894-4 
<br/><br/><label>LCCN: </label>002861 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING<br/>ADMINISTRACION
<br/><br/><label>Dewey Class. No.: </label>658.8