Jeannet, Jean-Pierre <br/><br/>
Global marketing strategies 

 - 3a ed 
 - Boston :  Houghton Mifflin Company,  1995 
 - 896 p. 
<br/><br/><label>ISBN: </label>0-395-71045-6 
<br/><br/><label>LCCN: </label>003953 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING<br/>ADMINISTRACION<br/>ESTRATEGIA
<br/><br/><label>Dewey Class. No.: </label>658.8