Russell, Thomas <br/><br/>
Kleppner's : advertising procedure 

 - 13a ed 
 - New Yersey :  Prentice-Hall,  1995 
 - 799 p. 
<br/><br/><label>ISBN: </label>0-13-348830-6 
<br/><br/><label>LCCN: </label>002568 
<br/><br/><label>Subjects--Topical Terms: </label><br/>PUBLICIDAD
<br/><br/><label>Dewey Class. No.: </label>659.1