00850nam a2200325Ia 4500001000700000003000400007008004500011010001100056020001800067041001400085100002200099700002900121245007400150260003300224300001100257650001900268650002200287900000700309901001500316904001200331905001100343906001400354907000900368908000700377908000700384942001000391999001500401082001000416952009800426000583LIB220712b1991        py ||||| |||| 00| 0 spa d  a000583  a84-7615-728-2  aEspañol  aRapp, Stan931407  aCollins, Thomas L935548  aEl nuevo rumbo del marketing : un giro en la concepción del mercado  bMcGraw-Hill,aMadrid :c1991  a342 p.  aMARKETING9224  aADMINISTRACION92  aES  a1997-03-12  aPY-BUAA  aM.A.A.  aMARKETING  a1997  a03  a12  cLIBRO  c1417d1417  a658.8  00104070aUAAbUAAd1997-01-23l0o658.8p000583r2020-08-10 00:00:00t1w2020-08-10yLIBRO