00996nam a2200373Ia 4500001000700000003000400007008004500011010001100056020002200067041001400089100003500103245005200138260003500190300001100225650001900236650002000255650001800275650002000293650002000313650001800333650001800351900000700369901001500376904001200391905001000403906005100413907000900464908000700473908000700480942001000487999001700497082001000514952009800524014514LIB220712b2009 py ||||| |||| 00| 0 spa d a014514 a978-987-01-0906-8 aEspañol aParís, José Antonio915118 aMarketing esencial : un enfoque latinoamericano bErrepar,aBuenos Aires :c2009 a512 p. aMARKETING9224 aDIAGNOSTICO924 aPRODUCTO9465 aINNOVACION9179 aCONSUMIDOR9667 aLIDERES91361 aDISEÑO9457 aAR a2009-05-28 aPY-BUAA aY.C.O aMARKETING