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Marketing de servicios

Withers, Jean

Marketing de servicios - México : Compañía editorial continenatal, 2005 - 181 p.

ISBN: 970-24-0762-1

LCCN: 012396

Subjects--Topical Terms:
MERCADOTECNIA
SERVICIOS
ESTRATEGIA
NEGOCIO

Dewey Class. No.: 658.8

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Marketing de servicios