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Fundamentos de marketing

Stanton, William J

Fundamentos de marketing - 10a ed : McGraw-Hill - 885 p.

ISBN: 970-10-0894-4

LCCN: 002861

Subjects--Topical Terms:
MARKETING
ADMINISTRACION

Dewey Class. No.: 658.8

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Dr. Miguel Martín Merino

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Fundamentos de marketing