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Fundamentos de mercadotecnia internacional

Keegan, Warren

Fundamentos de mercadotecnia internacional - México : Prentice Hall, 1997 - 421 p

ISBN: 970-17-0138-0

LCCN: 018718

Subjects--Topical Terms:
MERCADOTECNIA INTERNACIONAL

Dewey Class. No.: 658.8

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Dr. Miguel Martín Merino

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Fundamentos de mercadotecnia internacional