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International marketing

Cateora, Philip R

International marketing - 8a ed - Boston : IRWIN, 1993 - 776 p.

ISBN: 0-256-12874-X

LCCN: 001439

Subjects--Topical Terms:
MARKETING INTERNACIONAL
COMERCIO INTERNACIONAL

Dewey Class. No.: 658.8

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Dr. Miguel Martín Merino

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International marketing