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Marketing esencial : un enfoque latinoamericano

París, José Antonio

Marketing esencial : un enfoque latinoamericano - Buenos Aires : Errepar, 2009 - 512 p.

ISBN: 978-987-01-0906-8

LCCN: 014514

Subjects--Topical Terms:
MARKETING
DIAGNOSTICO
PRODUCTO
INNOVACION
CONSUMIDOR
LIDERES
DISEÑO

Dewey Class. No.: 658.8

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Dr. Miguel Martín Merino

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Marketing esencial : un enfoque latinoamericano